Do Companies Need to Join Tik Tok in Order to Stay Relevant?

Source: Tombogo; Summer 2021 Collection

 

Last year, despite being a difficult year for many brands, there were some that managed to navigate those difficult times and turn the tides in their favour. Such was the case for the streetwear firm of designer Tommy Bogo, who managed to dress people as big as Bad Bunny or Kid Cudi. But this is just the beginning because Bogo has big plans for Tombogo…

 

Source: Tombogo; “Freelance” Collection

 

Bogo hasn’t stopped, not even for a second! At the moment he is preparing the third resupply of the last fall’s 2020 collection titled “Freelance” while polishing the final details to film his new lookbook in New York. This is what the life of a successful 27-year-old designer looks like!

 

 

Source: Respect Magazine

 

Bogo’s corporate expansion began last June with the opening of the first Tombogo office and showroom, located in downtown Los Angeles. The fruit of much effort during the pandemic, which saw Tobo producing the “Freelance” collection from home, inspired by the mindset of the hustle and bustle of a creative freelancer.

 

Source: Tombogo; “Freelance” Collection

 

The line showed different dynamic garments where the functional approach that the brand has, by now, made its own, was clearly elevated. Among the designs, you can find corduroy work shirts in two different tones with zippers located on the sleeves, sherpa jackets, and cargo pants. Not to mention an abundance of reversible and removable elements, a stand-out point, very typical of work clothes.

 

The most acclaimed design was undoubtedly the double knee pants with a matching shirt. This was the outfit that caught the idea of the likes of Bad Bunny and Kid Cudi, an event that caused both pieces to be sold out everywhere, thus becoming one of the most emblematic garments of Tombogo.

 

Source: Tombogo; “Freelance” Collection

 

Gutted you couldn’t get your hands on one? Worry not! There is still hope for all those who could not get theirs… The new summer collection includes six different color combinations of the trousers with matching work shirts and detail improvements of those pieces.

 

Source: Tombogo; Summer 2021 Collection

 

The future of Tombogo promises to bring new ideas and concepts, merging streetwear with luxury, as well as the direction towards more women’s clothing, which we can already see in his latest collection, but it doesn’t end there! Bogo is dipping his toes into projects outside of the field of fashion, it seems the designers it giving interior design merged with technology, and we simply cannot wait to see what he delights us with next!

 

Source: Tombogo; Summer 2021 Collection

 

Source: Tombogo; Summer 2021 Collection

 

Source: Tombogo; Summer 2021 Collection

 

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