For this season, L’Origine drops his new collection of essentials called ‘L’ESS’.
”People tend to get stuck in an idea that they have to do more… Over and over again. Everything needs to be bigger and better every time. We tend to put an unhealthy amount of pressure to achieve on ourselves. L’Origine doesn’t stop enjoying or embracing what they’ve already accomplished. Rather they want to compare themselves to the highest standards and crave more.
More doesn’t always mean better. Less can be better, less can be more. As a reference to these thoughts in a time of staying home due to Covid-19 and the leading phrase in the 20th Century architecture movement modernism: “Less is more”, a statement of architect Ludwig Mies van der Rohe.
Van der Rohe strove toward an architecture with a minimal framework of structural order balanced against the freedom of unobstructed free-flowing open space. He called his buildings “skin and bones” architecture.
A photo of architect Ludwig Mies van der Rohe & one of the minimalistic buildings he designed.
L’Origine created this new collection of essentials with a calming color palette based on the color system of modernistic architecture. The Colors are Naturally harmonious and can be combined in any way. Each hue has its relevance and embodies specific spatial and human effects. For this collection, L’Origine is greatly influenced by certain colors which, in turn, influence how we view things. The designs of are simplistic with their logo incorporated in a clean embossed style, showing L’ess but creating more. L’ess is Calm.
The collection will contain t-shirts, hoodies, pants, bags, a bucket hat, and more, and will be available on our webstore from 31-10-2020
